DOXA B-Log

A Year of Color, Character and Comebacks

If 2024 was the year DOXA streamlined its core offering, 2025 has been the year of confident expansion…  Across new references, limited editions, and strategic retailer collaborations, DOXA has sho...

Ceramic, cherry red and limited to 11 as DOXA makes a statement at Dubai Watch Week

If you’re going to make a statement during Dubai Watch Week, make it bold, technical, and culturally rooted, all at once. That’s exactly what DOXA has done with its latest drop, the SUB 300 Beta Ce...

DOXA’s bold editions, built for collectors

If the core collection is the backbone of any watch brand, then limited editions are its creative soul. Nowhere is that more evident than in the retailer-exclusive editions that DOXA has unveiled t...

The deep diver strikes back with the return of the SUB 750T

In a world where watch brands often chase slimmer silhouettes and lifestyle rebrands, DOXA continues to carve its own path; one shaped by purpose, history, and a deeply-rooted connection to the sea...

Charting new depths with the DOXA SUB 750T Clive Cussler

It’s been 20 years since Sahara first hit the big screen; an action-packed adaptation of Clive Cussler’s bestselling novel, featuring a certain orange-dialled dive watch worn by the legendary Dirk ...

Steel yourself for a fresh season of adventure with DOXA’s new SUB 200

As the seasons shift and summer approaches, DOXA brings a fresh vibe to its classic tool watch with the launch of the new SUB 200 featuring a polished steel bezel. It’s a subtle but striking twist—...

Navigating the tides of time with DOXA's revolutionary SUB 250T GMT

To coincide with the soft creep of the coming warmer months and the promise of more travel, DOXA reaffirms its commitment to versatile tool watches with the launch of the SUB 250T GMT. The SUB 250T...

Reflecting on DOXA's Dynamic 2024: A Year of Innovation and Elegance

As we welcome 2025, DOXA uses this opportunity to look back at 2024 and celebrate another exciting year of continuing to maintain its place in the upper echelons of fine Swiss watchmaking. Guided b...

DOXA Shines Bright Like a Diamond with its New SUB 200T

DOXA has entered a new, gem of an era in its rich history with the launch of the SUB 200T Diamonds, blending the timeless aesthetic of its dive watches with the luxurious allure of diamonds and gem...

The SUB 300T Aristera: A Left-Handed Legend from DOXA

Dive watches have long been associated with precision and durability, but the new DOXA SUB 300T Aristera introduces an innovative twist for left-handed enthusiasts and professional divers alike. Th...